Terra Vitae Privacy Policy
Effective Date: May 5, 2025 Last Updated: May 5, 2025
1. Who We Are
Terra Vitae is a wellness brand headquartered in Orlando, Florida. We operate www.terravitae.live (the "Site") and offer botanical bath and body products, bodywork and Reiki services, and wellness retreat experiences.
Questions about this Policy: hello@terravitae.live
2. Information We Collect
Information you provide directly:
Name, email address, mailing address, phone number
Billing address and order history (payment card data is processed by third-party processors; we do not store card numbers)
Health history and session preferences collected prior to bodywork or Reiki appointments
Messages sent via contact forms or direct inquiry
Email list subscriptions and marketing opt-ins
Information collected automatically when you visit our Site:
Device and browser type, operating system
IP address and approximate location
Pages visited, time on page, referring URLs
Cookies and similar tracking technologies (see Section 7)
Information from third parties: We may receive limited information from platforms such as Squarespace, payment processors, or scheduling tools in connection with services you use. We do not purchase data from data brokers.
3. How We Use Your Information
To provide our products and services:
Process and fulfill product orders
Book and manage bodywork and Reiki appointments
Respond to inquiries and provide customer support
Send transactional communications (order confirmations, appointment reminders, shipping notifications)
To operate our business:
Maintain records as required by Florida law governing licensed massage therapy practice
Ensure website security and proper functioning
Analyze usage to improve our offerings
Comply with legal and regulatory obligations
Email marketing: With your consent, we use your email address to send newsletters, product announcements, and educational content. You may opt out at any time using the unsubscribe link in any email or by contacting us directly. We comply with the CAN-SPAM Act and include our physical mailing address in every marketing email.
Health and intake information: Health history collected prior to bodywork or Reiki sessions is used solely to deliver safe, appropriate care. It is maintained in accordance with Florida Statute 480. It is not used for marketing and is not shared with third parties except as required by law.
Note: Terra Vitae is not a covered entity under HIPAA. We treat health intake information with equivalent discretion.
4. International Visitors (GDPR)
If you are located in the European Economic Area or United Kingdom, we process your personal information on the following bases:
Contract performance: to fulfill a purchase or service agreement
Legitimate interests: for fraud prevention, site security, and analytics
Consent: for email marketing and non-essential cookies
Legal obligation: where required by applicable law
You have the right to access, correct, delete, or restrict processing of your data, and to withdraw consent at any time. To exercise these rights, contact us at hello@terravitae.live.
5. How We Share Your Information
We do not sell your personal information. We do not share it with third parties for their own marketing purposes.
We share information only in these limited circumstances:
Service providers who help us operate our business (payment processing, email delivery, website hosting, scheduling) — bound by confidentiality and data processing agreements
Legal compliance when required by law, court order, or to protect the rights and safety of Terra Vitae or others
Business transfers in the event of a merger, acquisition, or sale of substantially all assets, with notice provided to affected users
6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this Policy, or as required by law. Health intake records for massage therapy clients are retained for a minimum of four years in accordance with Florida law. Marketing contact information is retained until you unsubscribe or request deletion.
7. Cookies and Tracking
Our Site uses cookies and similar technologies to support site functionality and analyze traffic. These may include:
Essential cookies: required for the Site to function
Analytics cookies: help us understand how visitors use the Site (e.g., Squarespace Analytics)
Marketing cookies: used if third-party advertising or retargeting is active
You may disable cookies through your browser settings. Note that disabling essential cookies may affect Site functionality.
8. Your Choices
Email marketing: unsubscribe at any time via the link in any email or by contacting us
Cookies: adjust settings through your browser
Access or deletion requests: contact us at hello@terravitae.live
Do Not Track: our Site does not currently respond to Do Not Track browser signals
9. Children's Privacy
Our Site and services are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, contact us and we will delete it promptly.
10. Security
We implement reasonable technical and organizational measures to protect your personal information against unauthorized access, loss, or misuse. No method of transmission over the internet is completely secure; we cannot guarantee absolute security.
11. Third-Party Links
Our Site may contain links to third-party websites. This Policy does not apply to those sites. We encourage you to review the privacy policies of any third-party site you visit.
12. Changes to This Policy
We may update this Policy periodically. When we do, we will revise the "Last Updated" date at the top. Material changes will be communicated via email or a prominent notice on the Site. Continued use of the Site after changes constitutes acceptance of the updated Policy.
13. Contact
Terra Vitae Orlando, Florida hello@terravitae.live